The Music of Cloud Cult
http://video.google.com/videoplay?docid=5096420506388436958
Since 1995, Cloud Cult have crafted sprawling, cathartic albums that have won them the attention of the New York Times, MTV, Spin, Billboard, and a devoted following of fans.
Despite offers from major labels, Cloud Cult has chosen to remain independent, recording and releasing their albums through Earthology Records, a not-for-profit environmental record label established by Minowa in 1998. On a self-funded shoe-string budget they have achieved top 20 CMJ radio charting for all of their last three albums, a domain usually reserved for the SubPops and Merges of the world.
As one of the pioneering “Green bands” of the modern indie-rock world, Cloud Cult has backed up their open-hearted songs with green action for over a decade. Link
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